What is NitroPack’s Optimize Only URLs for WordPress?

Table of contents

What is NitroPack’s Optimize Only URLs for WordPress?

TL;DR

Optimize Only URLs allows you to define exactly which URLs NitroPack should optimize. It’s perfect for advanced users who want to optimize select pages and avoid using resources on pages that don’t need them.

Ever tried debugging performance issues on a staging site, only to have your optimization tool kick in and start rewriting everything?

Or maybe you’re rolling out a new section of your site and don’t want to touch the rest just yet. In these cases, full-site optimization can actually get in the way.

That’s where Optimize Only URLs comes in—it gives you laser-focused control over which parts get optimized and which stay untouched to speed up your WordPress site.

What is Optimize Only URLs?

Most performance tools work by optimizing your entire site automatically. While this approach works for the majority of users, sometimes you want more control.

Enter Optimize Only URLs. Instead of applying optimizations site-wide, this feature lets you define a list of specific URLs you want to optimize.

This is especially useful for:

  • Staging environments
  • Partial site migrations
  • Sites with a complex structure or isolated performance needs

With vs Without Optimize Only URLs (Example)

Let’s say you’re working on a redesign of your site and only want NitroPack to optimize the new blog section.

With Optimize Only URLs:

  • You can input only the new blog URLs
  • NitroPack ignores the rest of the site
  • Resources are focused where you need them most

That means:

  • Faster testing cycles
  • No interference with legacy content
  • Full control over your optimization scope
ScenarioWithout Optimize Only URLsWith Optimize Only URLs
Optimizing a test environmentEntire site is optimizedOnly test URLs are optimized
Selective blog rolloutAll pages get optimizedOnly new blog pages optimized
Avoiding unneeded optimizationsWastes resources on unused pagesFocused and efficient optimization

Why Is Optimize Only URLs Important?

Optimize Only URLs gives you and your development team granular precision over what gets optimized for:

  • Conserving quota—don’t waste optimization credits on unimportant pages.
  • Controlled testing—ideal for staging, A/B testing, and gradual rollouts.
  • Cleaner debugging—less noise during performance troubleshooting.
  • Flexible deployment—tailor optimization to unique sections or microsites.
  • Custom workflows—perfect for developers working on isolated components.

Optimize Only URLs by NitroPack Explained

This feature allows users to whitelist specific URLs for optimization. NitroPack will skip all other URLs and apply its performance enhancements only to the defined list.

Use it to:

  • Target high-impact pages
  • Limit optimizations during phased launches
  • Reduce load during testing periods

It’s available for:

NitroPack Optimize Only URLs vs Global Optimization 

Instead of site-wide performance tuning, developers and performance experts favor Optimize Only URLs for pinpoint control.

FeatureSite-Wide OptimizationOptimize Only URLs
Level of controlLowHigh
Best for beginners✅ Yes❌ More advanced
Resource efficiency❌ Can be wasteful✅ Highly efficient
Use casesGeneral performanceStaging, selective optimization

How to Use Optimize Only URLs by NitroPack

Using this feature is straightforward:

  • 1. Log in to your NitroPack dashboard
  • 2. Go to the Cache Settings >> Cache
  • 3. Enable “Optimize Only URLs”
  • 4. Add the specific URLs you want NitroPack to handle
Walkthrough of NitroPack's dashboard and optimize only URLs

From that point forward, NitroPack will only optimize the URLs you’ve listed. For full instructions, check our Optimize Only URLs guide.

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FAQs

Can I use this on a live site?

Yes, but it’s recommended for staging, testing, or advanced setups.

Can I combine this with full site optimization?

No. When enabled, NitroPack will only optimize the specified URLs.

What happens if I forget to list a critical page?

It won’t be optimized. Always double-check your list.

Does it support wildcards or patterns?

Yes, you can use rules like https://yoursite.com/blog/post/* to match multiple URLs. This will include the page /blog/post/ itself, and all the pages with /blog/post/ in the URL, for example /blog/blog_post_1/.

Is this feature available for WooCommerce?

Yes, it is available for both WordPress and WooCommerce websites.

Lora Raykova
By Lora Raykova

User Experience Content Strategist

Lora has spent the last 8 years developing content strategies that drive better user experiences for SaaS companies in the CEE region. In collaboration with WordPress subject-matter experts and the 2024 Web Almanac, she helps site owners close the gap between web performance optimization and real-life business results.